Privacy Policy

This website is owned and controlled by Coco Worldwide Limited T/A Newlane, (“Newlane,” “we,” “us,” or “our”) a company registered in England and Wales with a registered office at “TBC”


  1. Introduction


This page describes how Newlane collects, uses, transfers and stores your personal data. It tells you about your privacy rights and how the law protects you.


In the context of the law and this notice, ‘personal data’ is information that clearly identifies you as an individual or which could be used to identify you if combined with other information. Acting in any way on personal data is referred to as ‘processing’.


This notice applies to personal data collected through our website and through social media platforms and online retail platforms, including; Facebook, Instagram, Twitter & Amazon.


Except as set out below, we do not share, or sell, or disclose to a third party, any information collected through our website.


If you have questions about this Privacy Policy you can contact us a info@newlanehelmet.com.


Personal data we process


  1. How do we obtain personal data?


The information we process about you includes information:


  • you have directly provided to us

  • that we gather from third party databases and service providers

  • as a result of monitoring how you use our website or our services


  1. Different types of personal data we collect directly


When you use our website, our services or buy from us, we ask you to provide personal data. This can be categorized into the following groups:


  • personal identifiers, such as your first and last names, your title and your date of birth

  • contact information, such as your email address, your telephone number and your postal addresses for billing, delivery and communication

  • account information, including your username and password

  • payment information, such as a debit or credit card number and expiry date and bank account details

  • records of communication between us including messages sent through our website, email messages and telephone conversations

  • marketing preferences that tell us what types of marketing you would like to receive


  1. Types of personal data we collect from third parties


We confirm some of the information you provide to us directly using data from other sources. We also add to the information we hold about you, sometimes to remove the need for you to provide it to us and sometimes in order to be able to assess the quality of the services you offer. The additional information we collect can be categorized as follows:


  • information that confirms your identity

  • business information, including your business trading name and address, your company number (if incorporated), and your VAT number (if registered)

  • information that confirms your contact information

  • reviews and feedback about your business on other websites through which you sell your services

  • unsolicited complaints by other users


  1. Types of personal data we collect from your use of our services


By using our website and our services, we process:


  • your username and password and other information used to access our website and our services

  • information you contribute to our community, including reviews

  • your replies to polls and surveys

  • technical information about the hardware and the software you use to access our website and use our services, including your Internet Protocol (IP) address, your browser type and version and your device’s operating system

  • usage information, including the frequency you use our services, the pages of our website that you visit, whether you receive messages from us and whether you reply to those messages

  • transaction information that includes the details of the products services you have bought from us and payments made to us for those services

  • your preferences to receive marketing from us; how you wish to communicate with us; and responses and actions in relation to your use of our services.


The bases on which we process information about you


The law requires us to determine under which of six defined bases we process different categories of your personal data, and to notify you of the basis for each category.


If a basis on which we process your personal data is no longer relevant then we shall immediately stop processing your data.


If the basis changes then if required by law we shall notify you of the change and of any new basis under which we have determined that we can continue to process your information.


  1. Information we process because we have a contractual obligation with you


When you create an account on our website, buy a product or service from us, or otherwise agree to our terms and conditions, a contract is formed between you and us.


In order to carry out our obligations under that contract we must process the information you give us. Some of this information may be personal data.


We may use it in order to:


  • verify your identity for security purposes when you use our services

  • sell products to you

  • provide you with our services

  • provide you with suggestions and advice on products, services and how to obtain the most from using our website


We process this information on the basis there is a contract between us, or that you have requested we use the information before we enter into a legal contract.


We shall continue to process this information until the contract between us ends or is terminated by either party under the terms of the contract.


  1.  Information we process with your consent


Through certain actions when otherwise there is no contractual relationship between us, such as when you browse our website or ask us to provide you more information about our business, including (job opportunities and) our products and services, you provide your consent to us to process information that may be personal data.


Wherever possible, we aim to obtain your explicit consent to process this information, for example, we ask you to agree to our use of non-essential cookies when you access our website.


If you have given us explicit permission to do so, we may from time to time pass your name and contact information to selected associates whom we consider may provide services or products you would find useful.


We continue to process your information on this basis until you withdraw your consent or it can be reasonably assumed that your consent no longer exists.


You may withdraw your consent at any time by instructing us info@newlanehelmet.com. However, if you do so, you may not be able to use our website or our services further.


We aim to obtain and keep your consent to process your information. However, while we take your consent into account in decisions about whether or not to process your personal data, the withdrawal of your consent does not necessarily prevent us from continuing to process it. The law may allow us to continue to process your personal data, provided that there is another basis on which we may do so. For example, we may have a legal obligation to do so.


  1.  Information we process for the purposes of legitimate interests


We may process information on the basis there is a legitimate interest, either to you or to us, of doing so.

Where we process your information on this basis, we do after having given careful consideration to:


  • whether the same objective could be achieved through other means

  • whether processing (or not processing) might cause you harm

  • whether you would expect us to process your data, and whether you would, in the round, consider it reasonable to do so


For example, we may process your data on this basis for the purposes of:


  • improving our services

  • record-keeping for the proper and necessary administration of our business

  • responding to unsolicited communication from you to which we believe you would expect a response

  • preventing fraudulent use of our services

  • exercising our legal rights, including to detect and prevent fraud and to protect our intellectual property

  • insuring against or obtaining professional advice that is required to manage business risk

  • protecting your interests where we believe we have a duty to do so

  1.  Information we process because we have a legal obligation


Sometimes, we must process your information in order to comply with a statutory obligation.


For example, we may be required to give information to legal authorities if they so request or if they have the proper authorisation such as a search warrant or court order.


This may include your personal data.


How and when we process your personal data


  1.  Your personal data is not shared

We do not share or disclose to a third party any information collected through our website.

  1.  Payment information

Payment information is never taken by us or transferred to us either through our website or otherwise. Our employees and contractors never have access to it.

At the point of payment, you are transferred to a secure page on the website of Stripe or some other reputable payment service provider. That page may be branded to look like a page on our website, but it is not controlled by us.

  1.  Information obtained from third parties

Although we do not disclose your personal data to any third party (except as set out in this notice), we sometimes receive data that is indirectly made up from your personal data from third parties whose services we use.

Use of information we collect through automated systems


  1.  Personal identifiers from your browsing activity

Requests by your web browser to our servers for web pages and other content on our website are recorded.

We record information such as your geographical location, your Internet service provider and your IP address. We also record information about the software you are using to browse our website, such as the type of computer or device and the screen resolution.

We use this information in aggregate to assess the popularity of the webpages on our website and how we perform in providing content to you.

If combined with other information we know about you from previous visits, the data possibly could be used to identify you personally, even if you are not signed in to our website. 


  1.  Re-marketing

Re-marketing involves placing a ‘tracking technology’ such as a cookie, a ‘web beacon’ (also known as an ‘action tag’ or a ‘single-pixel GIF’) to track which pages you visit and to serve you relevant adverts for our services when you visit some other website.

The benefit of re-marketing technology is that we can provide you with more useful and relevant adverts, and not show you ones repeatedly that you may have already seen.

We may use a third-party advertising service to provide us with re-marketing services from time to time. If you have consented to our use of such tracking technologies, you may see advertisements for our products and services on other websites.

We do not provide your personal data to advertisers or to third-party re-marketing service providers. However, if you are already a member of a website whose affiliated business provides such services, that affiliated business may learn of your preferences in relation to your use of our website.

Other matters


  1.  Your rights


The law requires us to tell you about your rights and our obligations to you in regard to the processing and control of your personal data.


We do this now, by requesting that you read the information provided at http://www.knowyourprivacyrights.org


  1.  Data may be processed outside the UK


Our websites are hosted in England.


We may also use outsourced services in countries outside the UK from time to time in other aspects of our business.


Accordingly data obtained within the UK or any other country could be processed outside the UK.


We use the following safeguards with respect to data transferred outside the UK:


  • the processor is within the same corporate group as our business and abides by the same binding corporate rules regarding data processing.

  • the data protection clauses in our contracts with data processors include transfer clauses written by or approved by a supervisory authority.


  1.  Control over your own information


It is important that the personal data we hold about you is accurate and up to date. Please inform us if your personal data changes.


At any time, you may contact us to request that we provide you with the personal data we hold about you.


At any time you may review or update personally identifiable information that we hold about you, by signing in to your account on our website.


To obtain a copy of any information that is not provided on our website you should contact us to make that request.


When we receive any request to access, edit or delete personal data we first take reasonable steps to verify your identity before granting you access or otherwise taking any action. This is important to safeguard your information.


Please be aware that we are not obliged by law to provide you with all personal data we hold about you, and that if we do provide you with information, the law allows us to charge for such provision if doing so incurs costs for us. After receiving your request, we will tell you when we expect to provide you with the information, and whether we require any fee for providing it to you.


If you wish us to remove personally identifiable information from our website, you should contact us to make your request.


This may limit the service we can provide to you.


We remind you that we are not obliged by law to delete your personal data or to stop processing it simply because you do not consent to us doing so. While having your consent is an important consideration as to whether to process it, if there is another legitimate basis on which we may process it, we may do so on that basis.


  1.  Communicating with us


When you contact us, whether by telephone, through our website or by email, we collect the data you have given to us in order to reply with the information you need.


We record your request and our reply in order to increase the efficiency of our business.


We may keep personally identifiable information associated with your message, such as your name and email address so as to be able to track our communications with you to provide a high quality service.


  1.  Retention of your data


Except as otherwise mentioned in this privacy notice, we keep your personal data only for as long as required by us:


  • to provide you with the services you have requested

  • to comply with other law, including for the period demanded by our tax authorities

  • to support a claim or defense in court


  1.  Compliance with law

Our privacy policy complies with the law in the United Kingdom, specifically with the Data Protection Act 2018 (the ‘Act’) accordingly incorporating the EU General Data Protection Regulation (‘GDPR’) and the Privacy and Electronic Communications Regulations (‘PECR’).

  1.  Review of this privacy policy


We shall update this policy notice from time to time as necessary.


  1.  Contact us


For any further information or requests in relation to this policy, contact;


Address: TBC

Email: info@wearenewlane.com